Orange UP and SUEGO partnered with BloomShift to launch the first ever Techstars Startup Week in Bogotá, Colombia, and paired with the world-renown Techstars Startup Weekend to celebrate the nascent entrepreneur and innovation ecosystem.
How do you design an experience that’s exceptional for both the in-person and livestream audiences?
- WEBSITE DESIGN
- BRAND IDENTITY
- BRAND, SALES & CUSTOMER SERVICE AUDITS
- MESSAGING & POSITIONING
- CRM & MARKETING PLATFORM MIGRATIONS
ALL ABOUT THAT IMPACT
- 1,500+ Registrations
- 300+ Connections
- 40+ Speakers
- 30+ Sponsors & Partners
- 20 Growth Challenges Identified
- 12 New Startups Formed
- 6 Venues Promoted
- 1 Data-Driven Impact Report
Launching a City-Wide Celebration
The launch of a Techstars Startup Week celebration paired with the world-renown Techstars Startup Weekend called for a local grassroots mobilization with major impact.
We leveraged city-wide partnerships ‐ from startups and enterprises to investors and government ‐ to create FREE programming and events that grow and accelerate the entrepreneurial mindset and small business. A virtual series ensured #ZeroBarriers across geography to benefit hispanics across the broader Latin America and global community.
Create lasting impact with data to drive future programming and events
With targeted questions, the first ecosystem impact report was developed to help the broader Colombia stakeholders learn about the top growth challenges derailing entrepreneurs, and help focus support efforts where it is needed the most…and be the right kind of busy collectively.